SEVENFRIDAY ME Series

In the ever-evolving landscape of watchmaking, where tradition often dances with innovation, Sevenfriday has consistently carved its own niche. Renowned for their bold, industrial-inspired designs, the brand has captured the hearts of those who appreciate a timepiece that is more than a mere time-telling instrument. With the recent unveiling of the ME Series, SEVENFRIDAY once again demonstrates its ability to push boundaries and reimagine what a watch can be.

The ME Series represents a significant step forward for SEVENFRIDAY, building on the legacy of their iconic M-Series while introducing fresh design elements and a refined aesthetic. The new series pays homage to the brand's industrial roots while embracing a more streamlined and sophisticated approach.



The ME Series is a testament to SEVENFRIDAY’s commitment to evolution. Taking inspiration from the MAYA principle – 'Most Advanced Yet Acceptable' – the new series strikes a delicate balance between innovation and familiarity. The watches are undeniably modern and cutting-edge, yet they retain the core DNA that has made SEVENFRIDAY so beloved by collectors and enthusiasts.

The design language of the ME Series is a visual symphony of curves and textures, a celebration of industrial aesthetics. The case, crafted from stainless steel, boasts a sleek, aerodynamic profile that evokes a sense of speed and dynamism. The rounded back construction adds to the watch's organic feel, making it comfortable to wear despite its imposing size. The bezel, with its grooved line filled with either blue or green lacquer, depending on the model, adds a touch of vibrant color that contrasts beautifully against the brushed steel.

The dial of the ME Series is a multi-layered masterpiece, showcasing SEVENFRIDAY's meticulous attention to detail. The five-layer construction creates a sense of depth and complexity, while the various finishes – brushed, polished, and lacquered – add visual interest and intrigue. The signature rotating discs, used to indicate the hours and minutes, are retained from the M-Series, providing a sense of continuity while seamlessly integrating with the new design.



One of the most striking features of the ME Series is the use of three cut-out sapphire glass pieces on the dial. These apertures offer a glimpse into the intricate workings of the automatic movement, adding a touch of mechanical allure to the watch's already captivating aesthetic. The sapphire glass also features an anti-reflective coating, ensuring optimal legibility in any lighting condition.

The ME Series is offered in two distinct variations: the ME1/01 and the ME1/02. The ME1/01 features a stainless steel case with hints of blue lacquer on the bezel and dial, creating a cool, sophisticated look. The ME1/02, on the other hand, boasts a touch of gold PVD coating and green lacquer accents, lending it a warmer, more luxurious feel.

Both models are equipped with a black or green genuine calf leather strap, depending on the model, featuring contrasting stitching and a butterfly clasp. The butterfly clasp, a first for SEVENFRIDAY, adds a touch of elegance and refinement to the watch, while also ensuring a secure and comfortable fit on the wrist.



Powering the ME Series is the automatic Skeleton TMI NH70 (M) movement, visible through the sapphire glass apertures on the dial. This reliable and robust caliber offers a 41-hour power reserve, ensuring that your watch keeps ticking even when you're not wearing it.

The ME Series boasts a case size of 44.5mm by 44mm, a subtle reduction from its predecessor, the M-Series. This adjustment not only enhances wearability but also contributes to the watch's overall streamlined aesthetic. The cushion-shaped case, with its rounded edges and flowing lines, sits comfortably on the wrist, offering a tactile experience that is as pleasing as it is visually striking. The use of stainless steel, a hallmark of SEVENFRIDAY's industrial ethos, ensures durability and longevity, while the brushed and polished finishes add depth and visual intrigue.



The dial of the ME Series is a testament to SEVENFRIDAY's mastery of layering and texture. The five-layer construction creates a captivating interplay of light and shadow, while the various finishes – brushed, polished, and lacquered – add a sense of dynamism and visual depth. The signature rotating discs, used to indicate the hours and minutes, are retained from the M-Series, providing a sense of continuity while seamlessly integrating with the new design. The addition of triangular pointers at 12 and 9 o'clock, filled with contrasting colors, further enhances legibility and adds a playful touch.

At the heart of the ME Series beats the automatic Skeleton TMI NH70 (M) movement. Visible through the three sapphire glass apertures on the dial, this caliber showcases the intricate beauty of mechanical watchmaking. The skeletonized design allows for a captivating view of the gears, springs, and levers at work, while the 41-hour power reserve ensures that your watch keeps accurate time even when you're not wearing it.

The ME Series is paired with a choice of black or green genuine calf leather straps, depending on the model. The straps are expertly crafted with contrasting stitching and feature the SEVENFRIDAY logo subtly embossed on the back. The introduction of a butterfly clasp, a first for SEVENFRIDAY, adds a touch of elegance and ensures a secure and comfortable fit on the wrist.



With a retail price of $1,617 for both the ME1/01 and ME1/02, the ME Series offers a compelling value proposition. The watches deliver a unique blend of industrial design, Swiss craftsmanship, and horological innovation at a price point that is accessible to a wide range of enthusiasts.

The SEVENFRIDAY ME Series is a testament to the brand's unwavering commitment to pushing the boundaries of watch design. It is a watch that seamlessly blends industrial aesthetics with refined elegance, a timepiece that is both visually striking and technically impressive. Whether you're a seasoned collector or simply appreciate a well-crafted watch with a unique personality, the ME Series is a worthy addition to any wrist. It's a watch that tells time, sparks conversations, and embodies the spirit of individuality.