Bulova Snorkel

Oceanographer DNA Meets Vibrant Marine Hues

Words by: Hourstriker Staff
January 10, 2025
Bulova, a name synonymous with American watchmaking, has a rich history dating back to 1875. Founded by Joseph Bulova in New York City, the company quickly established itself as a pioneer in the industry, pushing the boundaries of innovation and craftsmanship. From introducing standardized watch parts to airing the first-ever radio and television commercials, Bulova has consistently been at the forefront of horological advancements. One of the brand's most iconic creations is the Oceanographer, a rugged dive watch that gained popularity in the 1960s and 70s. Known for its distinctive design and robust construction, the Oceanographer became a favorite among divers and watch enthusiasts alike. The watch's success cemented Bulova's reputation as a leading manufacturer of reliable and stylish timepieces.



Bulova has been a pioneer in the watch industry for over a century, and is known for its innovative approach to watchmaking. Throughout the 20th century, Bulova continued to innovate, developing the world's first fully electronic watch with proprietary tuning-fork-based technology, the Accutron, in 1960. This groundbreaking timepiece revolutionized the industry with its unparalleled accuracy and became a symbol of precision and technological advancement. Bulova watches were even chosen by NASA for use on the Apollo missions, further solidifying the brand's reputation for reliability and performance under pressure. Despite changes in ownership and evolving market trends, Bulova has remained a respected name in the watch world, continuing to produce a diverse range of timepieces that blend heritage with modern technology.

Courtesy of Bulova


Today, Bulova pays homage to its dive watch legacy with the introduction of the Snorkel collection, a vibrant and contemporary take on the classic Oceanographer. This new collection features four distinct models, each inspired by the captivating beauty of marine life: the Blue Tang, Sea Turtle, Clownfish, and Great White Shark. These watches are not just mere accessories; they are a celebration of the ocean's wonders and a testament to Bulova's commitment to quality and innovation. The Snorkel collection is a bold and colorful departure from traditional dive watches, offering a fresh perspective on underwater timekeeping. The Snorkel collection is a celebration of the ocean's vibrant inhabitants. Each timepiece is a miniature work of art, capturing the essence of its namesake creature through color, texture, and design.



The Bulova Snorkel watches are a visual feast, with each model showcasing a unique color palette and design elements that reflect the characteristics of its namesake sea creature. The Blue Tang model, for instance, features a vibrant blue wave-pattern dial and a striking hybrid ceramic case that perfectly complements the blue unidirectional bezel with a bi-color insert. The case back is etched with an image of a Blue Tang fish, a subtle nod to the watch's oceanic inspiration. The Sea Turtle model, on the other hand, boasts a brown wave-pattern dial and a green hybrid ceramic case, paired with a green unidirectional bezel and a case back featuring an etched image of a Sea Turtle.



The Clownfish model is a playful and eye-catching timepiece, with a white wave-pattern dial and a white hybrid ceramic case. The orange unidirectional bezel with a bi-color insert adds a pop of color, while the case back features an etched image of a Clownfish. The Great White Shark model exudes a sense of power and sophistication, with a white wave-pattern dial and a gray hybrid ceramic case. The gray unidirectional bezel with a bi-color insert complements the overall aesthetic, and the case back is etched with an image of a Great White Shark, a fitting tribute to the ocean's apex predator.

Courtesy of Bulova


Each Snorkel watch features a 41mm retro case shape, crafted from an innovative hybrid ceramic material. This composite material is not only durable and lightweight but also boasts a luxuriously smooth feel, enhancing the overall wearing experience. The use of hybrid ceramic is a testament to Bulova's commitment to pushing the boundaries of watchmaking technology, offering a modern twist on a classic design. The cases are not just functional; they are a tactile delight, inviting the wearer to appreciate the smooth, seamless construction. The hybrid ceramic material is a testament to Bulova's forward-thinking approach, blending traditional craftsmanship with cutting-edge materials.



The dials of the Snorkel watches are equally impressive, featuring a captivating wave pattern that adds depth and visual interest. The silver-tone hands and markers are filled with luminescent material, ensuring optimal readability in low-light conditions. A date display at the 3 o'clock position adds a practical touch, while the double-curved sapphire box crystal provides exceptional clarity and scratch resistance. The dials are a testament to Bulova's attention to detail, with each element carefully considered to enhance both form and function. The wave pattern is not just a decorative element; it is a subtle reminder of the watch's connection to the ocean.



Powering the Snorkel watches is the reliable 2115 quartz movement, a battery-powered mechanism that delivers accuracy to within 15 seconds per month. While some purists may prefer a mechanical movement, the quartz movement offers several advantages, including enhanced precision, reduced maintenance, and a more accessible price point. The use of a quartz movement allows Bulova to offer these stylish and feature-packed watches at a price that won't break the bank. This makes the Snorkel collection an attractive option for those seeking a quality timepiece without the hefty price tag often associated with mechanical dive watches.

Courtesy of Bulova


Each Snorkel watch is paired with a matching perforated rubber strap, crafted from HNBR, a high-performance elastomer known for its durability and resistance to extreme temperatures and chemicals. The straps are not only comfortable to wear but also add to the overall sporty aesthetic of the watches. A 3-piece wire strap buckle ensures a secure and adjustable fit, making these watches suitable for a variety of wrist sizes. The choice of a rubber strap is a practical one, as it is well-suited for water activities and can withstand the rigors of daily wear.



With a water resistance rating of 100 meters, the Snorkel watches are suitable for swimming, snorkeling, and other recreational water activities. While not designed for professional diving, they offer ample protection for everyday wear and occasional underwater adventures. The 100-meter water resistance rating is a testament to the watches' robust construction and ability to withstand the elements. This makes them a versatile choice for those who lead an active lifestyle and want a watch that can keep up with their adventures. The watches are rated to 100M, making sure you can do water activities while wearing one of these watches.



The case backs of the Snorkel watches are a hidden gem, each featuring an etched image of the marine creature that inspired the design. These intricate engravings add a personal touch and serve as a constant reminder of the watches' connection to the ocean. The attention to detail extends to every aspect of the watches, from the vibrant colors to the subtle engravings. These small touches elevate the Snorkel collection beyond mere timekeeping instruments, transforming them into wearable pieces of art. The case back is a canvas for artistic expression, showcasing Bulova's commitment to creating watches that are both beautiful and meaningful.



The Bulova Snorkel collection is a testament to the brand's ability to blend vintage inspiration with modern design and technology. The retro case shape, inspired by the iconic Oceanographer, pays homage to Bulova's rich heritage, while the use of hybrid ceramic and vibrant colors brings a fresh, contemporary twist. These watches are a celebration of the ocean's beauty and a reminder of the importance of preserving our marine ecosystems. The Snorkel collection is a testament to Bulova's ability to adapt and evolve while staying true to its core values of innovation and craftsmanship.

Courtesy of Bulova


The Snorkel watches are not just about aesthetics; they are also built to perform. The 41mm case size strikes a balance between presence and wearability, making these watches suitable for a variety of wrist sizes. The unidirectional rotating bezel, a hallmark of dive watches, allows for the tracking of elapsed time, a useful feature for divers and non-divers alike. The luminous hands and markers ensure that the time can be read easily in any lighting condition, while the date display adds a practical touch. These watches are designed to be both functional and stylish, making them a versatile choice for everyday wear.



The use of a quartz movement in the Snorkel watches is a strategic decision that allows Bulova to offer these timepieces at a more accessible price point. While some watch enthusiasts may prefer the intricate mechanics of an automatic movement, the quartz movement provides reliable and accurate timekeeping without the need for regular winding or servicing. This makes the Snorkel watches a practical choice for those who value convenience and precision. The quartz movement also contributes to the watches' slim profile, enhancing their overall comfort and wearability.



The Snorkel collection is a testament to Bulova's commitment to sustainability and environmental awareness. By drawing inspiration from marine life and featuring creatures like the Blue Tang, Sea Turtle, Clownfish, and Great White Shark, Bulova is raising awareness about the importance of ocean conservation. These watches serve as a reminder of the beauty and fragility of our marine ecosystems and the need to protect them for future generations. The Snorkel collection is not just about style; it's about making a statement and supporting a cause.

Courtesy of Bulova


The Bulova Snorkel collection is a compelling offering for watch enthusiasts and anyone seeking a stylish and reliable timepiece with a unique personality. The combination of retro design, vibrant colors, innovative materials, and practical features makes these watches stand out from the crowd. Whether you're a seasoned diver or simply appreciate a well-crafted watch, the Snorkel collection has something to offer. The watches are a conversation starter, a statement piece, and a reliable companion for all your adventures, both on land and in the water.



The Bulova Snorkel collection offers a unique blend of style, functionality, and value. The watches are visually striking, with their vibrant colors and retro-inspired design. They are also built to last, with their durable hybrid ceramic cases, reliable quartz movements, and 100-meter water resistance. But perhaps the most appealing aspect of the Snorkel collection is its price. At $350, these watches offer exceptional value for money, making them accessible to a wide range of consumers. They are a testament to the fact that quality and style don't have to come with a hefty price tag. The Bulova Snorkel collection is available for purchase now on Bulova's website and through authorized retailers. With their affordable price point and eye-catching designs, these watches are sure to make a splash in the watch world.



Case: 41mm diameter, Hybrid-Ceramic, lug width 19mm, Double Curved Sapphire Box Crystal, One-Way Rotating Elapsed Time Bezel, case back etched with an image of marine life specific to each model, 100M water resistance.



Movement: 2115, Quartz, powered by a battery, accuracy to 15 seconds a month.



Dial: Wave-patterned, colors vary (Blue, Brown, White), luminous hands and markers, date display.



Strap: Perforated rubber (HNBR), 3pc wire strap buckle, colors vary (Blue, Green, Orange, Gray) to match the watch model.



Price: $350.00



Reference Number: Blue Tang 98B445, Sea Turtle 98B446, Clownfish 98B448, Great White Shark 98B449



Notes: Inspired by the Bulova Oceanographer. Each watch in the collection is named after and features a design that reflects a specific marine animal. Innovative Hybrid Ceramic case material.
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